Ofertas › Wpp
Wpp · London
<div class="content-intro"><p><strong>WPP is the trusted growth partner for the world’s leading brands. </strong></p> <p><strong>We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. </strong><br><strong> </strong><br><strong>We work with the world's most valuable brands and have global reach across 100+ markets, with deep local expertise.</strong><br><strong> </strong><br><strong>Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow. </strong><br><strong> </strong><br><strong>For more information, visit <a href="https://eur02.safelinks.protection.outlook.com/?url=http%3A%2F%2Fwpp.com%2F&data=05%7C02%7CErica.Durr%40wpp.com%7C9bf4566a65bc46a48ac008de749116ea%7C150b5e663d884dee83f6ed149b727a00%7C0%7C0%7C639076363668176216%7CUnknown%7CTWFpbGZsb3d8eyJFbXB0eU1hcGkiOnRydWUsIlYiOiIwLjAuMDAwMCIsIlAiOiJXaW4zMiIsIkFOIjoiTWFpbCIsIldUIjoyfQ%3D%3D%7C0%7C%7C%7C&sdata=Q9juosud56XGLThSFZ1NpPZd6FXpJPxV74OeRZWoh%2B4%3D&reserved=0" target="_blank">WPP.com.</a></strong><br><strong> </strong></p></div><h3></h3> <h3><span style="text-decoration: underline;"><strong>About the role:</strong></span></h3> <p class="isSelectedEnd">We’re looking for a <strong>VP, Strategic Data Science</strong> to lead the strategic data-science capability within our <strong>Open Intelligence Solutions (OIS)</strong> domain.</p> <p class="isSelectedEnd">This is a newly defined senior leadership role for someone who can combine <strong>deep data-science expertise with strong media, marketing and commercial understanding</strong>. You’ll sit at the intersection of data science, product, clients and commercial strategy, turning complex data and business challenges into advanced modelling approaches, actionable insights and scalable analytical solutions.</p> <p class="isSelectedEnd">You’ll shape how we use data science to understand audiences and consumer behaviour, improve measurement and forecasting, automate consumer research, generate insight and develop synthetic populations and panels.</p> <p class="isSelectedEnd">This is not a role focused solely on technical delivery. You’ll be a senior strategic partner to clients and internal stakeholders, helping define <strong>what we should build, why it matters and how data science can create measurable business value</strong>.</p> <h3><span style="text-decoration: underline;">What you’ll do:</span></h3> <h4>Lead our strategic data-science capability</h4> <ul data-spread="false"> <li>Own the vision, strategy and operating model for data science across domain intelligence solutions.</li> <li>Set best practices and standards for how advanced analytics supports client, product and commercial priorities.</li> <li>Lead the development of audience definition, segmentation and behavioural modelling approaches.</li> <li>Translate complex data into actionable audience and consumer intelligence.</li> <li>Turn client needs and commercial opportunities into clear modelling roadmaps, analytical frameworks and reusable solutions.</li> </ul> <h4>Drive measurement, forecasting and insight</h4> <ul data-spread="false"> <li>Establish best practices across measurement, media effectiveness and insight generation.</li> <li>Lead forecasting and predictive analytics across audience, consumer and media intelligence use cases.</li> <li>Develop and scale consumer-research automation approaches that increase the speed, consistency and depth of insight.</li> <li>Lead the development of <strong>synthetic populations and synthetic panels</strong>, ensuring methodologies are credible, interpretable and commercially useful.</li> <li>Ensure analytical approaches are rigorous, explainable and capable of being applied across real client challenges.</li> </ul> <h4>Partner with clients and lead teams</h4> <ul data-spread="false"> <li>Act as a senior client and stakeholder partner, shaping solutions that have clear commercial relevance.</li> <li>Work closely with Product, Commercial, Consumer Research, Measurement, Forecasting, Audience Strategy and Applied Data Science teams.</li> <li>Provide strategic direction across flagship data-science initiatives.</li> <li>Lead and develop senior applied data scientists working across audience and segmentation modelling, consumer and media intelligence, forecasting, predictive analytics, synthetic populations and panels, and media effectiveness.</li> <li>Set quality standards that ensure our work is rigorous, scalable, reusable and commercially valuable.</li> </ul> <h3><span style="text-decoration: underline;">What we’re looking for:</span></h3> <p class="isSelectedEnd">We’re looking for an experienced data-sc