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isaraerospace · Parsdorf, Bavaria
<p><strong>Mission Brief </strong></p> <p><span data-contrast="auto">Isar Aerospace is entering an exciting new growth phase, advancing to the delivery of commercial launch services for institutional, governmental, and commercial customers worldwide.</span><span data-ccp-props="{}"> </span></p> <p><span data-contrast="auto">We are seeking a strategic and hands-on </span><strong><span data-contrast="auto">Director Marketing & Branding</span></strong><span data-contrast="auto"> to lead the company's marketing and brand function, supporting business growth, customer acquisition, and market positioning. Working closely with Sales, Government Relations, Product, and the Executive Leadership Team, you will develop and execute marketing strategies that strengthen Isar Aerospace's brand, generate demand, and accelerate commercial success in the European and international space sector.</span><span data-ccp-props="{}"> </span></p> <p><span data-contrast="auto">Leading a compact, high-performing team, you will combine strategic thinking with operational excellence to build marketing capabilities that scale alongside the company's growth ambitions.</span><span data-ccp-props="{}"> </span></p> <p><strong>Your Role in Our Space Mission: </strong></p> <p><strong><span data-contrast="auto">Brand Strategy & Positioning</span></strong><span data-ccp-props="{}"> </span></p> <ul> <li><span data-contrast="auto">Develop and continuously refine Isar Aerospace's brand strategy and positioning, ensuring alignment with the company's Mission, Vision, and Strategy.</span><span data-ccp-props="{}"> </span></li> <li><span data-contrast="auto">Own and evolve the company's brand architecture, identity, messaging framework, and visual presence across all touchpoints.</span><span data-ccp-props="{}"> </span></li> <li><span data-contrast="auto">Ensure consistent brand application throughout customer-facing channels, materials, events, and campaigns.</span><span data-ccp-props="{}"> </span></li> <li><span data-contrast="auto">Monitor market perception, competitor positioning, and industry developments to strengthen differentiation and relevance.</span><span data-ccp-props="{}"> </span></li> <li><span data-contrast="auto">Partner closely with Executive Leadership, Sales, Product, and Government Relations to ensure alignment between business objectives and market positioning.</span><span data-ccp-props="{}"> </span></li> </ul> <p><strong><span data-contrast="auto">Marketing Strategy & Demand Generation</span></strong><span data-ccp-props="{}"> </span></p> <ul> <li><span data-contrast="auto">Define and implement a comprehensive marketing strategy that supports revenue growth, customer acquisition, partnership development, and long-term business objectives.</span><span data-ccp-props="{}"> </span></li> <li><span data-contrast="auto">Develop targeted marketing programs for institutional, governmental, defense, and commercial customer segments.</span><span data-ccp-props="{}"> </span></li> <li><span data-contrast="auto">Design and execute integrated campaigns across digital, content, event, and partner channels.</span><span data-ccp-props="{}"> </span></li> <li><span data-contrast="auto">Create measurable demand-generation initiatives that strengthen pipeline development and sales effectiveness.</span><span data-ccp-props="{}"> </span></li> <li><span data-contrast="auto">Identify and leverage emerging marketing channels, technologies, and opportunities to maximize impact.</span><span data-ccp-props="{}"> </span></li> </ul> <p><strong><span data-contrast="auto">Product Marketing & Commercial Enablement</span></strong><span data-ccp-props="{}"> </span></p> <ul> <li><span data-contrast="auto">Translate complex technical products, launch services, and customer value propositions into compelling market-facing narratives.</span><span data-ccp-props="{}"> </span></li> <li><span data-contrast="auto">Develop product positioning, messaging, collateral, and go-to-market strategies for launch services and future commercial offerings.</span><span data-ccp-props="{}"> </span></li> <li><span data-contrast="auto">Support sales and business development teams with customer-facing materials, competitive intelligence, and market insights.</span><span data-ccp-props="{}"> </span></li> <li><span data-contrast="auto">Collaborate with technical and commercial stakeholders to ensure effective communication of product capabilities and customer benefits.</span><span data-ccp