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Senior Field Marketing Manager - North

Twilio

<div class="content-intro"><p><strong>Who we are&nbsp;</strong></p> <p>At Twilio, we’re shaping the future of communications, all from the comfort of our homes. We deliver innovative solutions to<a class="c-link" href="https://customers.twilio.com/" target="_blank" data-stringify-link="https://customers.twilio.com/" data-sk="tooltip_parent">&nbsp;hundreds of thousands of businesses&nbsp;</a>and empower millions of developers worldwide to craft personalized customer experiences.</p> <p>Our dedication to <a class="c-link" href="https://www.twilio.com/en-us/blog/open-work" target="_blank" data-stringify-link="https://www.twilio.com/en-us/blog/open-work" data-sk="tooltip_parent">remote-first work</a>, and strong culture of connection and global inclusion means that no matter your location, you’re part of a vibrant team with diverse experiences making a global impact each day. As we continue to revolutionize how the world interacts, we’re acquiring new skills and experiences that make work feel truly rewarding. Your career at Twilio is in your hands.<br><span style="color: rgb(255, 255, 255);">.</span></p> <p><strong>Hiring and how we work</strong></p> <p>We use Artificial Intelligence (AI) to help make our hiring process efficient. That said, every hiring decision is made by real Twilions!&nbsp;</p> <p>Also, while we are a remote-first company, you may be asked to report in person on an ad-hoc basis for team gatherings, functional off-sites or customer meetings.&nbsp;<br><span style="color: rgb(255, 255, 255);">.</span></p></div><div class="paid-scroll"> <div class="paid-inner"> <div class="paid-bcframe--off"> <div class="paid-thread"> <div class="paid-msg assistant"> <div class="paid-bubble assistant "> <div class="paid-prose"> <p><strong>See yourself at Twilio</strong></p> <p>Join the team as Twilio's next <strong>Senior Field Marketing Manager&nbsp; - North (UK &amp; Nordics)</strong>.</p> <p><strong>About the job</strong></p> <p>This position is needed to lead and execute the regional field marketing and high-touch event strategy across the UK &amp; Nordics, accelerating pipeline conversion and driving measurable revenue growth across key target accounts.</p> <p>As Senior Field Marketing Manager, you will serve as the field marketing engine for Twilio’s North region. Working closely with Sales Leadership, you will design and deliver targeted 1st-party events, C-level dinners, technical workshops, and partner co-marketing activations. You will engage key decision-makers, open doors in strategic accounts, and accelerate deal velocity across core products like WhatsApp for Business, Voice AI, and Conversations.</p> <p><strong>Responsibilities</strong></p> <p>In this role, you'll:</p> <ul> <li><strong>Partner</strong> closely with North Sales Leadership and Account Executives to align event programs directly with regional revenue targets and priority accounts across Strategic and New Business segments.</li> <li><strong>Design</strong> hyper-focused event experiences (e.g., C-level roundtables, founder dinners, technical deep-dive workshops, and roadshows) built to solve specific regional customer pain points.</li> <li><strong>Lead</strong> end-to-end strategy, content localisation, speaker sourcing, venue management, and execution for proprietary Twilio regional events across key North tech hubs (e.g., London, Stockholm, Copenhagen).</li> <li><strong>Own</strong> regional presence at strategic industry conferences and hyper-scaler co-marketing events (AWS, Meta, Google) in partnership with the Partner Marketing Manager.</li> <li><strong>Establish</strong> strict lead and attendee follow-up SLAs with regional SDR and AE teams to convert event engagement into qualified pipeline and deal velocity.</li> <li><strong>Develop</strong> targeted post-event content and micro-campaigns to enable Account Executives to maintain momentum with enterprise account teams.</li> <li><strong>Measure</strong> and report on event success through commercial metrics: target account penetration rate, pipeline created/influenced, deal velocity, and closed-won revenue.</li> <li><strong>Manage</strong> the apportioned regional field marketing budget and local vendor relationships to ensure optimal ROI and flawless execution.</li> </ul> <p><strong>Qualifications</strong></p> <p>Twilio values diverse experiences from all kinds of industries, and we encourage everyone who meets the required qualifications to apply. If your career is just starting or hasn't followed a traditional path, don't let that stop you from considering Twilio. We are always looking for people who will bring something new to the table!</p> <p>*<strong>Required:</strong></p> <ul> <li>5–7 years of enterprise software/SaaS field marketing experience, with a proven track record of owning event strategy and execution tied directly to pipeline and revenue generation.</li> <li>Deep familiarity with the UK &amp; Nordics region, including regional business etiquette, key enterprise tech hubs, local event ecosystems, and localized content preferences.</li> <li>Impeccable English writt

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